Help local customers find
your business online.
Search engines, AI tools, and voice search all decide who shows up first. I build and optimize websites for small businesses so more local customers find you. Based in Denver, working with businesses everywhere.
SEO & Website Services for Small Businesses
From a website build to a full SEO overhaul, every service is handled personally and scoped to what your business actually needs.
Website Buildout or Overhaul
Rebuild a dated site, or build the one you never had, priced up front.
Learn moreSEOLocal SEO Optimization
Hands-on fixes that bring your business into focus when nearby customers search.
Learn moreGEOAI Search Optimization
Get recommended by ChatGPT, Perplexity, and Google AI Overviews.
Learn moreAnalyticsAnalytics & Search Console Setup
Analyze your site's traffic and search performance with the right tools in place.
Learn moreSEOOngoing SEO Monitoring
Ranking and health checks that catch problems early, built into the plans that also fix them.
Learn moreSEOSEO Retainer
Your site kept healthy and your search presence growing, handled month after month.
Learn moreFrom invisible to found
Start with a free, instant scan of your site. End with actionable insights to improve your visibility.
Start with the free audit
Run AuditLens for a free, instant scan across SEO, GEO, and AEO. Real checks on your live site, no signup, nothing invented.
Get an in-depth, human-reviewed report
I dig into what the automated scan cannot see: your full backlink profile, competitor gaps, content quality, and AI search visibility.
Get found by more customers
Walk away with ranked fixes, exact implementation steps, and the option to have me handle the work entirely.
AuditLens: free instant scan
See exactly where your site stands, in seconds.
No signup. No changes to your site. Just real checks on the factors that matter.
Three ways customers find you online
Most businesses only think about Google rankings. But customers now find businesses through AI chat, voice assistants, and featured answers too. I check all three.
Three ways people find you, checked at once
Search Engine Optimization
Determines whether people find you on Google at all. Missing basics like your title, mobile-friendliness, or page speed means fewer people ever see your site.
Generative Engine Optimization
Determines whether AI tools like ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews recommend you. Weak business signals mean AI recommends a competitor instead.
Answer Engine Optimization
Determines whether search engines and AI tools can lift a direct answer off your page. With nothing clear to quote, they quote a competitor instead.
Simple, transparent pricing
One-time projects, no recurring fees. Pick the depth that fits.
Full Audit
"Tell me what is wrong"
Full Audit + AI Visibility
"Tell me how to get found in search and AI"
Done-For-You
"Just fix it for me"
Common questions
What is SEO and why does it matter for my small business?
SEO (Search Engine Optimization) is the work that helps your business show up when potential customers search for what you offer. For small businesses, it is often the difference between a customer calling you or calling a competitor who happens to rank higher. The basics, like a clear title, fast page, and accurate business information, have an outsized impact.
Why Your Website Isn't Showing Up on GoogleWhat is the difference between SEO, GEO, and AEO?
SEO focuses on ranking well in traditional search results on Google. GEO (Generative Engine Optimization) is about being recommended by AI tools like ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews. AEO (Answer Engine Optimization) is about winning the short direct answers that appear at the top of search results and power voice search. All three matter for full online visibility today.
SEO vs. GEO vs. AEO, Explained in Plain EnglishDoes my website being slow hurt my Google ranking?
Yes, and it costs you customers before ranking even enters into it. Google measures your site the way a phone does and pushes genuinely slow pages down, but the bigger loss is the visitors who leave before your page finishes loading.
How Fast Should My Website Be?How long does it take to see results from SEO?
Quick technical fixes like improving your title tags or Google Business Profile can show impact within weeks. Broader ranking improvements typically take 3 to 6 months. I focus first on the high-impact fixes so you see real movement as early as possible.
How much does SEO cost for a small business?
It depends on the scope. A full human-reviewed audit starts at $149. Done-for-you implementation is $1,199. I also offer ongoing monthly work for businesses that want continuous improvement. The free AuditLens tool gives you an instant read before you spend a dollar.
What makes Aperture by Andrew different from large SEO agencies?
Every engagement is handled personally by me, not passed to a junior employee or automated tool. I specialize in small businesses, which means I know the specific issues that affect local search, AI visibility, and limited-budget sites. You get direct communication, clear explanations, and no fluff.
Where do I start if I don't know what my site needs?
Start with the free AuditLens scan. It runs dozens of real checks against your live site in seconds and shows your scores across SEO, GEO, and AEO. No signup required, and it will not change anything on your site. If you want a deeper look, get in touch.
Widen your aperture. Let more customers in.
Start with the free scan and see exactly where you stand. Or reach out and tell me what your business needs, whether that is an SEO fix or a new website.